Even though you might be interested in getting a career in politics, you might not always know the types of opportunities that are open to you in this area. For instance, you might not realize how much politics and marketing are intrinsically linked, and how much you can combine these two skills and interests. Therefore, here is a guide as to how you can get a job in political marketing if you decide that this is the path that you want to go down.
Take an Online Degree
The first step that you should consider taking when you want to get a job in political marketing is to take an online degree that is related to this career and sector. For instance, an online advertising qualification can be extremely useful as this will allow you to soak up knowledge about social media, marketing campaign management, and even business. This is all knowledge that you can then apply to the running of a political campaign—no matter the candidate that you are supporting.
By taking this type of online degree, you will never feel out of your depth and you will always have a qualification that can support your desire to be in politics, and that you can use to prove your skills to potential political employers. If you want to know more about political marketing strategies, you should consider taking an online advertising degree or similar.
Get to Know People
The one action that you can take to ensure a career in political marketing, though, is getting to know the appropriate people. Although this can be hard for those who are shy and reserved, getting to know people on a casual and professional basis will ensure that you are more likely to be considered when a role comes up.
Political candidates are much more likely to employ someone who they know and trust when it comes to marketing their campaign—especially since so much relies on it, including their own career. Therefore, you should make an effort to attend events and to get to know who is who in the sector (even if you use platforms such as LinkedIn to do so).
Get Through the Door
To get a job in political marketing, though, you may first need to simply take a job doing anything in the sector—even if this is nothing to do with marketing and clearly not what you want to do eventually. Not only can this give you an insight into the workings of politics and campaigns, but it can also allow you to get noticed by others and make connections.
Many campaigns hire internally, so making a good impression in this way can be your best chance of getting hired to market a political campaign, especially if you can prove that you have ambitions and ideas that will make a campaign a great success. This will also ensure that you are able to get experience in the political sector, which can be difficult to do; most employers will look out for someone with knowledge of the sector when choosing their final candidates.
